In each session of the Olympic Games, the athletics of track and field and the swimming contribute almost half of the gold medals for the U.S. A.. but this is games only be held once every four years. Actually, the real games which attract people' eyes are several kinds of ball games, such as golf, tennis, basket ball, football, baseball and ice hockey. 2007 Forbes the world's most influential men and women sports stars are golfer Tiger Woods and tennis star Maria Sharapova.After Beijing Olympic Games, the rich list which are monopolized by ball stars may come to an end. Michael Phelps is expected to become the richest professional swimming athlete of the history.
Commercial value increased with the number of gold medals
In the rich list of the sports stars, there is always ball hot item which on the top. According to Forbes's Top Sports rich list, the top surface of it is the golfer Tiger Woods (100 million U.S. dollars), football star David Beckham (33 million U.S. dollars) and the famous basketball Bryant (33 million U.S. dollars).
However, August of Beijing, in a swimming stadium be named as the "Water Cube" , a "non-popular item," a sports tycoons will catch up with Woods. This is Michael Phelps, appraised as "Alien" by Ian Thorpe. a famous Australian swimming athlete.
Up to yesterday, in Beijing Olympic Games, Phelps has won all five gold medals of his participation in projects. 2004's six gold medals were Counted in, he has become the athlete who own most Olympic gold medal in the history.
According to the Forbes report, since 2004, the average annual advertising revenue is 16 million U.S. dollars. Phelps's strong capacity of winning gold medal, marking his commercial value will also line up. According to the Advisory Group expects who are concentrate on brand management, in Beijing Olympic Games, Phelps's personal income will be increased to 30 million U.S. dollars in the short term, reaching the level of David Beckham.
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